Irrespective of who's right on whether the taste changed, it's a continuation of a campaign Miller has had for two years. - Benj Steinman Quotes
Irrespective of who's right on whether the taste changed, it's a continuation of a campaign Miller has had for two years. Benj Steinman
 

More - Benj Steinman Quotes

There was a general assumption - that is proving somewhat erroneous - that the baby boomers would continue with the consumption patterns that they established in their youth. Instead, they're doing more like what prior generations did as they got older, and switching their drinking habits to wine and spirits. - Benj Steinman Quotes

There was a general assumption - that is proving somewhat erroneous - that the baby boomers would continue with the consumption patterns that they established in their youth. Instead, they're doing more like what prior generations did as they got older, and switching their drinking habits to wine and spirits.

Benj Steinman

 Assumption
Irrespective of who's right on whether the taste changed, it's a continuation of a campaign Miller has had for two years. - Benj Steinman Quotes

Irrespective of who's right on whether the taste changed, it's a continuation of a campaign Miller has had for two years.

Benj Steinman

 
It took a while to get into it. It's going to take a while to get out of it. - Benj Steinman Quotes

It took a while to get into it. It's going to take a while to get out of it.

Benj Steinman

 
It was a major overhang. The unsettled nature of it was a large potential liability. Settling this, I'm sure, was a priority for them. - Benj Steinman Quotes

It was a major overhang. The unsettled nature of it was a large potential liability. Settling this, I'm sure, was a priority for them.

Benj Steinman

 Priority
The positive thing to note is that they actually had improving results as the year went on. But they were going against a very easy comparison -- they were down 3% in last year's fourth quarter. - Benj Steinman Quotes

The positive thing to note is that they actually had improving results as the year went on. But they were going against a very easy comparison -- they were down 3% in last year's fourth quarter.

Benj Steinman

 Fourth Quarter
Wine and spirits are outperforming beer, ... It's been a reversal of a decade-long trend. - Benj Steinman Quotes

Wine and spirits are outperforming beer, ... It's been a reversal of a decade-long trend.

Benj Steinman

 Decade
Wine and spirits are outperforming beer. It's been a reversal of a decade-long trend. - Benj Steinman Quotes

Wine and spirits are outperforming beer. It's been a reversal of a decade-long trend.

Benj Steinman

 Decade
Its wholesalers are clamoring for high-margin, growth brands. Anheuser has promised to deliver them, but they can't just create them. - Benj Steinman Quotes

Its wholesalers are clamoring for high-margin, growth brands. Anheuser has promised to deliver them, but they can't just create them.

Benj Steinman

 
I don't think a lot of these new products are big bets. Most of them are experiments in an attempt to address the changing consumer dynamics. - Benj Steinman Quotes

I don't think a lot of these new products are big bets. Most of them are experiments in an attempt to address the changing consumer dynamics.

Benj Steinman

 
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