By creating a single source of responsibility for our marketing communications, we will ensure the consistency of our message to our customer. We want our customers to know that whatever their shopping needs, Wal-Mart provides products and services that are relevant to their lifestyle, at great value. Julie's experience will be instrumental in our efforts to showcase that message. John Fleming
Motivational, Inspirational, Funny Quotes
![[Wal-Mart may shift more of its ad spending to the Internet, direct-mail and local television after relying on national television, Chief Marketing Officer John Fleming told analysts in Boston last month.] For the next six months, you'll see a lot of changes in what our advertising looks like, ... There's an opportunity to drive clearer, more focused messages. - John Fleming Quotes](/pic/img/img.php?text=W1dhbC1NYXJ0IG1heSBzaGlmdCBtb3JlIG9mIGl0cyBhZCBzcGVuZGluZyB0byB0aGUgSW50ZXJuZXQsIGRpcmVjdC1tYWlsIGFuZCBsb2NhbCB0ZWxldmlzaW9uIGFmdGVyIHJlbHlpbmcgb24gbmF0aW9uYWwgdGVsZXZpc2lvbiwgQ2hpZWYgTWFya2V0aW5nIE9mZmljZXIgSm9obiBGbGVtaW5nIHRvbGQgYW5hbHlzdHMgaW4gQm9zdG9uIGxhc3QgbW9udGguXSBGb3IgdGhlIG5leHQgc2l4IG1vbnRocywgeW91J2xsIHNlZSBhIGxvdCBvZiBjaGFuZ2VzIGluIHdoYXQgb3VyIGFkdmVydGlzaW5nIGxvb2tzIGxpa2UsIC4uLiBUaGVyZSdzIGFuIG9wcG9ydHVuaXR5IHRvIGRyaXZlIGNsZWFyZXIsIG1vcmUgZm9jdXNlZCBtZXNzYWdlcy4g&author=ICBKb2huIEZsZW1pbmcgICAg&num=3 "[Wal-Mart may shift more of its ad spending to the Internet, direct-mail and local television after relying on national television, Chief Marketing Officer John Fleming told analysts in Boston last month.] For the next six months, you'll see a lot of changes in what our advertising looks like, ... There's an opportunity to drive clearer, more focused messages. - John Fleming Quotes")
