When we look at events, we look at them in two ways. There are certain track rental opportunities that have better (profit) margins than others ... so we'll look at those. We also look at things that will bring notoriety to the track. Anything that can brand the speedway is something that's of interest to us. That plays a role when we're deciding who gets preference on certain days.  -   Gillian Zucker     Quotes
When we look at events, we look at them in two ways. There are certain track rental opportunities that have better (profit) margins than others ... so we'll look at those. We also look at things that will bring notoriety to the track. Anything that can brand the speedway is something that's of interest to us. That plays a role when we're deciding who gets preference on certain days. Gillian Zucker
 Events