The jury is still out. Obviously you can create efficiencies by having to only market a single brand across the nation. But at the individual consumer level, I don't know if people are excited. You can change a Kaufmann's to a Macy's, but the staff and lay out remain pretty much the same.  -   Phil Rist     Quotes
The jury is still out. Obviously you can create efficiencies by having to only market a single brand across the nation. But at the individual consumer level, I don't know if people are excited. You can change a Kaufmann's to a Macy's, but the staff and lay out remain pretty much the same. Phil Rist