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More - Donald Norman Quotes

How do you discover a need that nobody yet knows about? This is where the product breakthroughs come through. - Donald Norman Quotes

How do you discover a need that nobody yet knows about? This is where the product breakthroughs come through.

This forward-looking index indicates broad optimism that the expansion of manufacturing activity will continue throughout the year. - Donald Norman Quotes

This forward-looking index indicates broad optimism that the expansion of manufacturing activity will continue throughout the year.

Beauty and brains, pleasure and usability - they should go hand in hand. - Donald Norman Quotes

Beauty and brains, pleasure and usability - they should go hand in hand.

American Scientist

I've been thinking hard about the Apple product-development process since I left. If you follow my [guidelines], it will guarantee good design. But Steve Jobs doesn't want good design. He wants great design, and my method will never give you that. That takes a rare leader, who can bring both the cohesion and commitment and style. And Steve has it. - Donald Norman Quotes

I've been thinking hard about the Apple product-development process since I left. If you follow my [guidelines], it will guarantee good design. But Steve Jobs doesn't want good design. He wants great design, and my method will never give you that. That takes a rare leader, who can bring both the cohesion and commitment and style. And Steve has it.

Despite oft-mentioned concerns about higher energy and commodity prices, a lower growth rate for consumer spending, a slowing of the housing and auto sectors, and higher interest rates, the manufacturing sector appears to be on solid footing and poised for yet another year of expansion. - Donald Norman Quotes

Despite oft-mentioned concerns about higher energy and commodity prices, a lower growth rate for consumer spending, a slowing of the housing and auto sectors, and higher interest rates, the manufacturing sector appears to be on solid footing and poised for yet another year of expansion.

This forward-looking index points to continued expansion in most manufacturing industries. - Donald Norman Quotes

This forward-looking index points to continued expansion in most manufacturing industries.

The profit margin index is well above the 50%-level, indicating that, for most firms, profit margins are higher than one year ago, when margins were showing improvement from their depressed levels throughout 2001-2002. - Donald Norman Quotes

The profit margin index is well above the 50%-level, indicating that, for most firms, profit margins are higher than one year ago, when margins were showing improvement from their depressed levels throughout 2001-2002.

Just 8% of the respondents reported that backlogs are down from last year, while 66% said that backlogs are higher. - Donald Norman Quotes

Just 8% of the respondents reported that backlogs are down from last year, while 66% said that backlogs are higher.

While a few manufacturing industries--in particular, the auto industry -- face challenges, the overall manufacturing sector appears to be on very solid footing for at least the near term. - Donald Norman Quotes

While a few manufacturing industries--in particular, the auto industry -- face challenges, the overall manufacturing sector appears to be on very solid footing for at least the near term.

A big ethical question is what happens after people stop using the device. Does it degrade the environment? Could it have been designed so it would actually be good for the environment? - Donald Norman Quotes

A big ethical question is what happens after people stop using the device. Does it degrade the environment? Could it have been designed so it would actually be good for the environment?

American Scientist

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