What marketers try to do is take a problem and twist it to their advantage, ... If you can't pronounce the name, all of a sudden it becomes something that's slightly less attainable for the consumer and it becomes more desirable. But it's equally likely that when people don't buy it, it's because they don't know how to pronounce the name. Robert Passikoff
Motivational, Inspirational, Funny Quotes
![[There, it's possible that a less cozy Martha may surface, as she puts eager acolytes through their paces. And while it may make for more exciting television than yesterday's somewhat forced cheeriness,] there's a greater danger in that, too ... She has to be careful not to come across as too tough or too mean. - Robert Passikoff Quotes](/pic/img/img.php?text=W1RoZXJlLCBpdCdzIHBvc3NpYmxlIHRoYXQgYSBsZXNzIGNvenkgTWFydGhhIG1heSBzdXJmYWNlLCBhcyBzaGUgcHV0cyBlYWdlciBhY29seXRlcyB0aHJvdWdoIHRoZWlyIHBhY2VzLiBBbmQgd2hpbGUgaXQgbWF5IG1ha2UgZm9yIG1vcmUgZXhjaXRpbmcgdGVsZXZpc2lvbiB0aGFuIHllc3RlcmRheSdzIHNvbWV3aGF0IGZvcmNlZCBjaGVlcmluZXNzLF0gdGhlcmUncyBhIGdyZWF0ZXIgZGFuZ2VyIGluIHRoYXQsIHRvbyAuLi4gU2hlIGhhcyB0byBiZSBjYXJlZnVsIG5vdCB0byBjb21lIGFjcm9zcyBhcyB0b28gdG91Z2ggb3IgdG9vIG1lYW4uIA==&author=ICBSb2JlcnQgUGFzc2lrb2ZmICAgIA==&num=1 "[There, it's possible that a less cozy Martha may surface, as she puts eager acolytes through their paces. And while it may make for more exciting television than yesterday's somewhat forced cheeriness,] there's a greater danger in that, too ... She has to be careful not to come across as too tough or too mean. - Robert Passikoff Quotes")
