Based on the amount of ad skipping, we believe commercials will be watched 20 percent less (in '07) than they are now, ... Our best estimate is that it will cut 10 percent off of the amount paid for advertising. - Josh Bernoff Quotes
Based on the amount of ad skipping, we believe commercials will be watched 20 percent less (in '07) than they are now, ... Our best estimate is that it will cut 10 percent off of the amount paid for advertising. Josh Bernoff
 

More - Josh Bernoff Quotes

Consumers say they're ready and willing to pay for downloaded content, - Josh Bernoff Quotes

Consumers say they're ready and willing to pay for downloaded content,

Josh Bernoff

 Consumers
The extension won't save the company, but the absence of it would have been really bad. - Josh Bernoff Quotes

The extension won't save the company, but the absence of it would have been really bad.

Josh Bernoff

 Absence
There's a huge market for ad-supported streaming video, and it's growing rapidly. The more video there is, the more people try it out and the more advertising money gets made. - Josh Bernoff Quotes

There's a huge market for ad-supported streaming video, and it's growing rapidly. The more video there is, the more people try it out and the more advertising money gets made.

Josh Bernoff

 
There's a huge market for ad-supported streaming video, and it's growing rapidly. - Josh Bernoff Quotes

There's a huge market for ad-supported streaming video, and it's growing rapidly.

Josh Bernoff

 
With video moving onto the Web, the lines are getting more blurred and companies with a presence on both sides of the convergence will play from a position of strength. - Josh Bernoff Quotes

With video moving onto the Web, the lines are getting more blurred and companies with a presence on both sides of the convergence will play from a position of strength.

Josh Bernoff

 
The right price has nothing to do with greed. It has to do with demand. - Josh Bernoff Quotes

The right price has nothing to do with greed. It has to do with demand.

Josh Bernoff

 Greed
[Others are quick to strike Amazon from the list as well.] It's unlikely, ... The objective is to get an asset that's undervalued. I wouldn't say Amazon is undervalued. I'd look for diamonds in the rough. - Josh Bernoff Quotes

[Others are quick to strike Amazon from the list as well.] It's unlikely, ... The objective is to get an asset that's undervalued. I wouldn't say Amazon is undervalued. I'd look for diamonds in the rough.

Josh Bernoff

 
Consumers have been incredibly resistant to adding one more set-top box to their TV set up. You have to do something really compelling. - Josh Bernoff Quotes

Consumers have been incredibly resistant to adding one more set-top box to their TV set up. You have to do something really compelling.

Josh Bernoff

 
It's about instant gratification, - Josh Bernoff Quotes

It's about instant gratification,

Josh Bernoff

 
Consumers have spoken -- they are tired of paying the high cost of CDs and DVDs and prefer more flexible forms of on-demand media delivery, - Josh Bernoff Quotes

Consumers have spoken -- they are tired of paying the high cost of CDs and DVDs and prefer more flexible forms of on-demand media delivery,

Josh Bernoff

 Consumers
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